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Discover what buyers need to say “yes”, how to approach your market for maximum profit. You’ll learn why your MVM (Minimum Viable Market) is more critical than your MVP (Minimum Viable Product) and review a thirty item hierarchy for delivering value. From a session delivered at DevPro18 ( in Tomsk, Russian Federation.

Mark S A Smith

Mark S A Smith

Business Growth Strategist | The Bija Company, LLC

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Also mentioned in the show…

Perry Marshall

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Music: The Lachy Doley Group, Gonna Make it Up
from the album Conviction | Used with permission
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Design Your Extreme Value Strategy to Disrupt

Mark S A Smith

Mark S A Smith: On today’s podcast, I’m going to share with you a speech that I delivered for DevPRO18, a developers’ conference in Tomsk, Siberia, Russian Federation, for a group of over 700 software developers sponsored by Rubius. I think you’ll find the conversations quite interesting as I discuss with developers, how to create extreme value so they can disrupt their market. I found the audience to be interactive, enthusiastic, and really excited about the future. And I wanna share with you what I shared with them.

Mark S A Smith: Woo hoo. Yeah. Yeah. What’s up? Are you fired up? Ready to learn about how to create extreme value? Are you sure? This means yes. This means no. This means I need Red Bull. All right. Let’s talk about how to do this. The more value you create, the bigger your marketplace. The more value you create, the more money you can make. The more value you create, the more you will sell your company for to somebody who wants to buy it. Who here is creating a company that you want to sell?

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